The authors argue that the focus on new tools and approaches as part of this ongoing dialogue on advocacy evaluation may be overstated. When considered from a perspective of how advocacy can best be served by evaluation, the authors argue that a disproportionate focus on tools can cause other important issues to be overlooked.  Vigilance to the risks of overemphasis on tools, and understanding their limits, improves the chances of developing new—and using existing—tools or models in a way that helps support more effective advocacy.

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